Perception determines reality with branding—that's why even simple mistakes can create big headaches. Here are 7 brand consistency mistakes that large companies make.
Without loyal customers, brands can't grow or evolve. That's why it's vital to build strong relationships and connect with customers on a personal level. Here's how.
It takes a lot to build up a great brand image, and it can all be undone in an instant. Here are a few situations your brand will run into and how to respond.
Product & packaging design have a big impact on the experience a customer has with your brand. Here are 5 best practices to help you achieve synergy between them.
Attending 2018's Inman Connect & the Indie Broker Summit showed us a few of the unique problems that real estate brokerages face when building a strong brand.
In real estate, brand consistency has a huge impact on what people think of your agency. Here are 5 areas to focus on as you build trust and loyalty in your brand.
Brand marketing mistakes can cost you thousands, tarnish your reputation, and set back your business plans. Avoid these common setbacks with smart strategy.
Does brand consistency matter for sales-driven organizations? Of course. But how does brand message & voice contribute to a faster, more effective sales pipeline?
Brand strategists. Graphic designers. Leaders. Entrepreneurs. Get these creative, innovative folks in your timeline, and you'll reap the benefits all year long.
Wellness is one of the fastest-growing industries in the world, which also makes it one of the most competitive. How can wellness brands find a unique voice?