Is digital marketing enough to get your brand message out? We argue that direct mail marketing is still an effective, useful tool for reaching your audience. 

Are digital ads enough to boost brand awareness? Rather than thinking in terms of print vs digital, your brand awareness might benefit most from a dual-approach. 

Not sure where to start with direct mail? Each of these 11 examples showcases a particular strategy you can use in your own direct mail marketing campaigns. 

Direct mail performs best when it's personalized to your target audience and driven by direct marketing strategy. So, how can you set your campaigns apart? 

Direct marketing can be very effective for brands focused on serving specific geographic areas. In this post, we examine direct mail & direct marketing stats. 

Does direct mail still work in this day & age? Of course—but you have to do it effectively. Here are 10 ways to innovate on your direct mail marketing campaigns. 

Is direct mail marketing really a tactic that marketers should've left in the 00's? Not really. Here are three reasons, plus examples, to make you think otherwise.