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Ep. 19

How to create content that gets results

How can you get your content to stand out in a world that’s already eyeballs-deep in content? Listen to Garrett’s musings and tips in episode 19 of Brand Land.

featuring Garrett Jestice
Director of Marketing | Lucidpress

Yesterday, while you did your thing, 4.4 million new blog posts got published, the U.S. Postal Service delivered 207 million direct mail pieces, users uploaded 350 million new photos to Facebook, and viewers watched more than 1 billion hours of YouTube videos.

Those stats are wild. How can your content stand out amid that kind of noise?

I did something different on this episode of Brand Land. Instead of inviting a guest, I just sat down at the mic and started talking one-on-one with you about how to create effective content that gets real results.

What I talked about:

  • Things buyers believe about vendor content

  • What you can learn about content marketing from NBA great Steph Curry

  • Why people are deleting your emails and ignoring your content

  • My 3 tips to help you create more effective content

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