20 Instagram story ideas
Since launching in 2016, the use of Instagram Stories has skyrocketed, with an estimated 500 million people engaging daily. Because of its reach, Instagram Stories are a fantastic business marketing tool for small businesses and large brands alike. Read on to discover 20 of the best Instagram story ideas to engage your followers.
Read moreMarch 11th, 2021
How to use Instagram for business
Instagram business usage has exploded in the last few years among brands that realize the platform’s potential to reach younger audiences. With dynamic video and lifestyle content, Instagram is an ideal space for marketing campaigns, product launches and brand building.If you’ve been lukewarm about launching an Instagram business account, now is the time to establish your Instagram presence and take advantage of the exposure this popular platform provides.
Read moreMarch 10th, 2021
Popular Instagram filters and how to use them
Once you’ve got a handle on how to create a dynamic profile and timeline with Lucidpress Instagram post templates, it’s time to make the most of your Instagram filters. Come take a peek at one of IG’s newest tools to see how your brand’s signature aesthetic is just a tap away.
Read moreMarch 3rd, 2021
What to post on Instagram: 6 Instagram post ideas to boost sales
Posting pictures on Instagram isn't enough. If you want to drive brand awareness, loyalty and sales, you have to get strategic — with these 6 Instagram post ideas.
Read moreOctober 1st, 2020
7 1/2 social media tips for real estate you can't afford to overlook
Realtors can use social media to find a wide audience, build meaningful relationships, and earn more clients. Here are 5 practical tips to help you get started.
Read moreAugust 6th, 2020
How to develop strong visual branding on Instagram
Attracting new customers is one thing, but building customer loyalty is integral to a brand's long-term success. And it all begins with a good first impression.
Read moreJanuary 24th, 2019
6 effective social media strategies to increase brand awareness
With nearly 3 billion social media users worldwide, how do you get your brand in front of the right people? Here are 6 tips to boost brand awareness with social media.
Read moreJanuary 2nd, 2019
How to build a brand around sustainability
75% of millennials say sustainability is a shopping priority. For your brand story to reach this audience, it needs to be inspiring, authentic, and based on values.
Read moreOctober 19th, 2018
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2021 Content Effectiveness Report
A follow-up to our 2019 State of Brand Consistency, this report is a deep dive into the content ecosystem. We surveyed 452 business professionals from various backgrounds to find out how content is affecting their brands. We’ll look at how confident we are about content (both our own and other businesses’), how content is paying off, and how much time it’s taking to produce.
Ephemeral content: How to use FOMO in your brand marketing
Although ephemeral content is only designed to last 24 hours, it's a trend that isn't going away any time soon. Here's how you can harness it for your brand.
Read moreOctober 10th, 2018
5 influencer marketing strategies every real estate brand should know
Influencer marketing represents an exciting new opportunity for real estate brands looking to connect with new audiences. Here are five tips for getting it right.
Read moreSeptember 12th, 2018
Is your content building your brand?
No matter what you use content marketing for, each piece contributes to the brand you're building. The question: Is your content conveying the right brand message?
Read moreAugust 17th, 2018
5 social media hacks to accelerate brand engagement
If you don't want to simply get scrolled past in the news feed, you need a better social media strategy. Today, we're going to take notes from the pros.
Read moreDecember 20th, 2017