Generation Z college students have arrived. Here’s how colleges can adapt
Generation Z college students have arrived and with them the potential to reshape the four-year experience. We take a close look at the characteristics of Gen Z students and how they'll influence college programs and marketing and recruitment strategies.
Read moreSeptember 22nd, 2021
Image management software: What it is & why it matters
Lots of visual assets? Use this practical overview to validate use cases for image management software in your organization to save time, money and a lot of energy.
Read moreJune 24th, 2019
4 best franchise management softwares to boost your brand
Building out a franchise brand means delivering a smooth, consistent experience across every location. This franchise management software will help you do just that.
Read moreNovember 1st, 2018
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2021 Content Effectiveness Report
A follow-up to our 2019 State of Brand Consistency, this report is a deep dive into the content ecosystem. We surveyed 452 business professionals from various backgrounds to find out how content is affecting their brands. We’ll look at how confident we are about content (both our own and other businesses’), how content is paying off, and how much time it’s taking to produce.
How voice search will impact brand voice
Brand voice, tone & personality will soon become real in ways they never have before. Here are five factors that show how voice search will impact your brand.
Read moreMay 9th, 2018