A brand templating platform you and your agents will love

Empower your agents (and anyone else) to pump out customized collateral without going off brand.

Grab a free,
one-on-one demo

By signing up you agree to our Terms of Service and Privacy Policy

More than 500,000 organizations trust Lucidpress

Easy design meets robust brand management

Managing a brokerage has its share of stressors. On top of making sure your brand stays consistent in the hands of dozens of agents, you also have dozens of personal preferences to try and keep satisfied. And sometimes there simply isn't enough time or resources to master both.

The result? Off-brand, amateur collateral becomes widespread — damaging your brokerage's image and leaving agents screaming for a solution that keeps you off their back.

That's where Lucidpress comes in. Lucidpress empowers your entire organization to stay on brand without slowing them down or taking away their creative preferences. That way, you can (finally) keep both your agents and your brand happy at the same time.

What's in it for you?

Happy agents

Give your real estate agents the marketing independence they crave, regardless of age or experience. Independence keeps agents happy and makes them more likely to stick around.

More consistency

Agents will only be able to customize the design elements you determine. The rest will stay locked down and beautifully on brand.

Do more with less

With limited time, staff and budgets, empowering agents to create their own marketing material will enable you and them to keep business moving forward.

Make virtual showings your new reality

Adapting to the new normal has never been so easy. Give buyers the opportunity to virtually (and safely) explore every nook and cranny of a listing by embedding 3D renderings from Matterport or virtual tours in YouTube, Facebook Live, Brightcove or Vimeo.

smart templates

Automate property listings data

Populate content with names, addresses, photos or other relevant data by connecting with your existing data sources, empowering you to create more content, more quickly.

smart templates

Approachable and easy for agents

While other template solutions exist, they can be inflexible and slow. Uploading new templates can take weeks at a time, at which point agents are still unhappy with the platform's stiff and limited capacity. Lucidpress' simple drag-and-drop interface allows agents to make (on brand) adjustments to templates in minutes.

template editor

Lock down your brand for good

Your agents are real estate professionals, not necessarily accomplished designers. Say goodbye to stretched logos and off-hue colors forever by locking down logos, fonts, images, colors, and more.

Our template solution allows agents to create co-branded, professional designs that represent their personal style without going off brand.

smart templates

Integrate with your favorite tools

Have existing InDesign templates? They can easily be imported into the Lucidpress editor and then quickly distributed, customized and protected — all in one place.

shareable templates

Direct mail and every other distribution option

No more third party mail services. Advertising your brokerage by mail has never been easier. Send postcards, flyers, and invites to multiple addresses at the same time directly within the Lucidpress editor. Plus, use radial search to target prospects by location, age, income, and much more.

With a wide range of distribution options from social media to email integrations, your agents can reach their customers wherever they are.

template editor

Lucidpress at a glance


"I would recommend Lucidpress because it’s very easy to police. It’s great that you, as an administrator, can go in and edit templates easily. As an admin I can get files shared with me, and help out agents immediately. That part is easy and really fantastic. Just to have everything in one spot. It just saves times for administrators, saves time for agents, it’s great."

Mary Cox

Art Director

See what our customers have to say

How it works

Your templates, your way

Create easy-to-find libraries of pre-approved, on-brand templates and branded assets. You can even upload your existing Adobe InDesign files and convert them into Lucidpress templates.

template editor

Protect your brand from rogue content

Lock down branded elements of your templates to ensure the brand stays protected after it reaches the hands of agents. Your brand's logos, images, fonts, and colors can all be stored in the Lucidpress editor for easy access. 

lockable template

Empower agents

Define your preferred user permissions, then let agents collaborate on cloud-based templates in real time. They’ll be able to customize and distribute marketing collateral themselves without disrupting the brand or requiring the help of a designer.

editor template options

Ready to see Lucidpress in action?

215 South State Street, Suite 850
Salt Lake City, Utah 84111
© 2022 LPS Holdco LLC


  • Product
  • Pricing
  • Print Pricing
  • Education
  • Request a Demo
  • Careers